Sadly, it seems like the Torino is the exception these days when it comes to big sporting events’ graphics. Some of the older Olympics emblems are so beautiful. Compare Athens 2004’s emblem with that of Tokyo’s, 40 years earlier.
I dunno the reason, and I’m no graphics expert, but I’m getting the feeling that the desires of the IOC, FIFA, etc. to present their events as global, peace, love, and understanding-bringing, every-thing-for-every-man-(and-woman), leads them into designing these crappy, wishy washy, forgettable logos and mascots.
Anyway, it’s Friday afternoon: what better excuse do you need to spend a couple of hours looking at loads of brill Olympic-ness?