Flip Flop Flying

The cover

with 3 comments

Here it is, the cover of my forthcoming book Flip Flop Fly Ball. I remember one day back in the spring of 2009, when I was in a right shitty mood, two things I was working on were cancelled. One of them in particular would’ve been awesome. For me, at least, specifically because of the people involved. I’ll write a blog post about that some day. Well, on the day that two things were cancelled, I got an email from the publisher of my third book Atlas, Schmatlas, saying they weren’t interested in my proposal for a book about baseball infographics. As days go, that one sucked.

But, what it did do was make me think about what to do with the graphics I’d created for the proposal. The sporty stuff on Flip Flop Flyin’ was never particularly popular, so it seemed like a good idea to create an offshoot website so non-sporty people could ignore the sports if they wanted to. While I was building the site, designing the masthead, creating more graphics before it went online, the name of the site in my head was going to be High Cheese.

In the end, though, I went with a baseball-related pun on the name of my regular website. It went online mid-June 2009, and with the help of Twitter, fairly swiftly became the most viewed part of the Flip Flop Flyin’, ahem, empire. In July 2009, I had a couple of meetings with book industry people in New York, and I got to work on a newer, better proposal. By December, I had a deal with Bloomsbury USA, and the work began.

I immersed myself in baseball in the German winter, through the Torontonian spring and summer, and finished it up in the Mexican autumn. And now, it’s completely finished. And I’m allowed to show you what the cover is like. Here it is. Of all the graphics in the book, this one took the longest to do. Mostly because it has to be different things to different people. It should speak immediately to those people who’ve already seen my work as “that English dude’s infographics book,” and it should speak to people who’ve never seen my site, and just happen to be sauntering through the sports section of Barnes and Noble.

Anyway, I’m pretty proud of it.
It’s out in the spring next year.

Written by Craig

November 23rd, 2010 at 9:39 am

3 Responses to 'The cover'

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  1. Hurrah! Hurrah! Hurrah!


    24 Nov 10 at 20:09

  2. And it all began in your kitchen!


    25 Nov 10 at 02:03

  3. Looks great! I look forward to picking up a copy when it comes out!


    28 Nov 10 at 17:18

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